A Conversation with Boston Consulting Group: Partnerships in the GTM Engine

Learn how to leverage partners as a revenue channel.

July 25th, 2023 from 2pm - 2:45pm EST

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About this Session

The State of Partner Led Growth 2023 shares the results from a survey of over 200 marketing and sales leaders on how they are leveraging partners to grow.

It also includes perspectives on partner led growth from executives from leading companies.

On this panel, Kelly Sarabyn, Head of Product Partner Advocacy and Enablement at HubSpot, and Asher Matthew, CEO at Partnership Leaders, will speak with two of those contributors, Matthew Ward, Managing Director and Partner, and Stephen D'Angelo, Partner and Associate Director at Boston Consulting Group, about their thoughts on partnerships in the GTM engine.

Areas of conversation will include:

Management consultants' market-wide view of partnerships in the GTM engine
How the C-suite understands the value of investing in partnerships
The importance of partner strategy and operations

Meet the Panel

Kelly Sarabyn, HubSpot

Kelly runs HubSpot's Product Partnerships Advocacy and Enablement Team.

Asher Mathew, Partnership Leaders

Asher is the CEO at Partnership Leaders.

Matthew Ward, Boston Consulting Group

Matthew is a Managing Director and Partner at Boston Consulting Group.

Stephen D'Angelo, Boston Consulting Group

Stephen is a Partner and Associate Director at Boston Consulting Group.

Watch On Demand

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Presented by Product Partnerships at HubSpot

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