Live Webinar
May 12, 2026 at 1 PM EST
When buyers search in ChatGPT, are you showing up? Learn how AEO can help your content show up in results for Canadian audiences.
When someone is looking for a restaurant, a software tool, or a service, they are increasingly turning to AI tools for answers instead of scrolling through traditional search results.
As you’re figuring out how AI fits into your marketing strategy, it’s worth knowing that 58% of Google searches now result in zero clicks, while 70% of consumers are using tools like ChatGPT to search for answers.
That shift is changing how buyers discover brands, which is where AEO, or AI Engine Optimization, comes in.
In this session, HubSpot and Parkour3 will walk through:
Even if AEO is new to your marketing strategy, you’ll leave with clear, actionable steps to start showing up in AI search using the content you already have.
With HubSpot’s AEO tools, Docebo gained clear visibility into how our brand shows up across AI search experiences and took action to improve it. As a result, we’re now leading our category in LLM visibility, with nearly 15% of our leads coming from AI sources—and growing.
Yes. All registrants will receive the full recording within 24 hours after the event.