HubSpot and LinkedIn Initiate Program

Grow your business with inbound and LinkedIn Ads via this free course

Initiate is a joint program from HubSpot and LinkedIn. The course is self paced and designed to teach you the fundamentals of ads and inbound marketing. Click on the chapters above and review each section. When you enroll you'll receive the following benefits. 

  • A free trial of HubSpot
  • A free trial of the HubSpot Ads tool
  • $250 free advertising on LinkedIn
  • A video library on the fundamentals of inbound marketing and online advertising featuring LinkedIn Sponsored content
  • 1-1 Consulting via online office meetings with the program leaders
  • Certification Process 
Course Resources:
  1. Get started by scheduling an online meeting with Gil or Maria
  2. Get your coupon for $250 FREE LinkedIn Sponsored Content advertising
  3. Watch the videos below (you can skip the ones that you already know)
  4. Do the homework (don't skip this :)

Course Videos

Homework

Additional Resources

Course Resources:

  1. Watch the videos below - (you can skip the ones that you already know)
  2. Do the homework (don't skip this :)

Videos 

Homework

  • Schedule an online meeting with Gil or Maria to review your results
  • Adjust your landing page (improve conversions, better tie-in with your ad)
  • Adjust your ads (better click thru rate)
  • Optimize your targeting (more impressions)
  • Adjust your bids

Additional Resources